Legal Document

Privacy Policy

This Privacy Policy explains how vtu-easy.com collects, uses, and protects any information when you use our platform, including how we work with third-party advertising and analytics services.

Last updated: June 2026
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Overview

VTU-Easy is a free educational platform built for VTU engineering students. We are committed to protecting your privacy. This policy covers what data we collect (and what we do not), how third-party services like Google AdSense and Google Analytics operate on our site, and your rights as a user.

Short version: We do not collect your name, email, or personal details directly. Third-party services (Google AdSense, Analytics) may collect anonymised usage data as described below.
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Information We Collect

Information we do NOT collect directly:
  • Your name, email address, or phone number
  • Account credentials — there is no login or account system
  • Payment or financial information
  • Location data beyond country-level (via analytics)
Information stored locally on your device:
  • theme — your dark/light mode preference (via localStorage)
  • bgImage — custom background image if you set one (via localStorage)

This data never leaves your device and is never transmitted to our servers.

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Advertising — Google AdSense

VTU-Easy uses Google AdSense to display advertisements. This is how we fund free access to all resources on the platform. We do not receive or store any personal data from advertising — Google manages this entirely.

How it works: Google AdSense uses cookies and device identifiers to serve ads tailored to your interests based on your browsing history across websites. This is called interest-based advertising (IBA).
What Google AdSense may collect:
  • Your IP address (anonymised)
  • Browser type, device type, and operating system
  • Pages visited and time spent (for ad frequency capping)
  • Ad interaction data (clicks, impressions)
  • Interest categories inferred from browsing behaviour
CookiePurposeDuration
__gads / __gpiAd frequency capping, fraud prevention13 months
IDEConversion tracking and retargeting13 months
_gcl_auAd conversion measurement3 months
NIDAd personalisation6 months

Google's advertising practices are governed by the Google Privacy Policy. You can manage or opt out of personalised ads at Google Ads Settings.

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Analytics — Google Analytics

We use Google Analytics to understand how students use VTU-Easy — which subjects are most viewed, how users navigate between schemes and branches, and where performance can be improved.

What analytics data includes:
  • Number of visitors and page views (aggregate, not individual)
  • Country and city-level location (approximate)
  • Device type — mobile, tablet, desktop
  • Pages visited and navigation flow
  • Session duration and bounce rate
No personal identification: Analytics data is fully anonymised. We cannot identify individual users from this data. IP addresses are anonymised before processing.
CookiePurposeDuration
_gaDistinguish unique users2 years
_ga_*Session state persistence2 years
_gidDistinguish users (short-term)24 hours
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Cookies

Cookies are small text files stored on your device. VTU-Easy uses cookies for two purposes: functional (our own) and advertising/analytics (third-party via Google).

  • Functional: theme preference and background image stored via localStorage — no server involved
  • Advertising: Google AdSense cookies for relevant ad serving (see Section 3)
  • Analytics: Google Analytics cookies for anonymised usage tracking (see Section 4)

For full details see our Cookies & Cache Policy. You can manage cookies through your browser settings at any time.

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Communication & External Platforms

When you contact us through external platforms — WhatsApp, Google Forms, YouTube comments, Instagram, LinkedIn, or GitHub — the data you share is handled by those platforms under their own privacy policies. We do not store messages or personal details from these platforms on our systems.

External platforms we use:
PlatformPurposePrivacy Policy
Google FormsFeedback and issue reportsGoogle
WhatsAppCommunity updates channelWhatsApp / Meta
YouTubeVideo tutorials and updatesGoogle
InstagramPlatform updatesMeta
LinkedInProfessional updatesLinkedIn
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Children's Privacy

VTU-Easy is intended for use by engineering college students, who are typically 17 years of age or older. We do not knowingly collect personal information from children under 13. If you believe a child has provided personal information through our platform, please contact us immediately at vtu.easy@gmail.com.

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Your Rights

Depending on your location, you may have the following rights regarding your data:

Access — request information about data held about you
Deletion — request deletion of personal data
Opt-out — opt out of personalised advertising
Correction — request correction of inaccurate data

Since we do not collect personal data directly, most requests relate to Google's data. Exercise these rights via Google My Account or your browser cookie settings.

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User Consent

By accessing and using vtu-easy.com, you consent to this Privacy Policy and agree to the use of cookies and third-party services as described. This includes Google AdSense interest-based advertising and Google Analytics anonymised tracking.

GDPR: If you are in the European Economic Area (EEA), Google AdSense will display a consent prompt before serving personalised ads. You may also withdraw consent at any time via your browser cookie settings.

If you do not agree to this policy, please discontinue use of the website.

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Changes to This Policy

We may update this Privacy Policy from time to time. Changes are effective immediately upon posting. The "Last updated" date at the top reflects the most recent revision. We encourage you to review this policy periodically. Continued use of the platform after changes constitutes acceptance.

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Contact Us

For any questions, concerns, or requests related to this Privacy Policy, please reach out: